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Company Profile - DLG

Overview

DLG is the largest provider of consumer lifestyle data for both solus and intergrated multi-channel direct marketing. For more than 15 years we have pioneered the collection of permissioned data to deliver value based solutions for our clients. Our approach is to understand clients’ needs, develop innovative responses and deliver effective solutions that have a positive impact on both your business and return on investment. Our experienced team arerecognised industry leaders, able to give you the best solutions to deliver your marketing objectives. We deliver outstanding acquisition and retention solutions fuelled by the largest and most recent information sources in the UK.

Who are we?

We are still a young dynamic business at the cutting edge of new media advertising and direct marketing, we are part of DM plc whose heritage stretches back 15 years ago and is one of the pioneers of best practice within the Direct Marketing Industry.

We believe that DLG is a great place to work, with offices based close to Walford Junction station, less than 20 minutes from central London.

Career Opportunities

Sales, Business Development, Account Management.

Training and Development

We look after our people, and encourage them to continually develop and grow their skill sets. Exceptional people deserve excellent rewards, so if you are successful you can expect an attractive training and remuneration package.

What we look for

  • Inquisitive nature with the ability to ask the right questions AND be an excellent listener.
  • Professionalism
  • Highly organised, independent and dynamic
  • Passionate and driven
  • Able to build rapport and strong relationships across all levels
  • Ambitious to build a career with a rapidly growing company
  • A self starter
  • Relentless focus on assigned daily tasks

 

Case Studies

The Issue

A mobile Phone Operator was struggling with the number of suppliers delivering leads into its acquisition programme. This resulted in a chaotic supplier management position and the data overlap was impacting CPA effectiveness.

DLG Response

DLG entered into a competitive situation going head to head with 14 suppliers. By focussing on the clients need for high quality, responsive prospects, DLG was able to harness its multichannel lead generation programmes to deliver the highest quantity of unique quality leads to the programme.

Outcome

Within 4 months the DLG data was outperforming all other suppliers, positioning DLG as No 1 in the data hierarchy and delivering the best conversation rates to date.

How to apply

See current opportunities.

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